Two Packs A Day And A Smokers Cough
The success of the advertisers was also obvious in Europe, using an opposite effect. They used the brand’s glamorous Oriental mystique, persuading young Western smokers who wanted to boast connections with the exotic Middle East, to buy their brand. In 1970, a secret agent theme was used by Australian confectionery manufacturer Allen’s to market their Anticol cough lozenges, with TV commercials running under the title The Man From A. [Read More]